Monthly Archives: August 2007

Time is still Money

Some things don’t change, even if we think they do!

For some reason the new Internet market has made some people forget (or not learn) some very basic principles of business and how to manage their work. In a brick and mortar world it has been said that “Time is money”. When you can save time, you make more money. Very simple. Well blogging is no different. And it does not matter if your goal is more readers, more money or both. If you can save time on the tasks that take you away from blogging then you will be able to get more.

Years ago, before PPC and before all the great affiliate opportunities it was a little harder to make money on a site. One of the ways I accomplished it was to take some of the programs I would write for myself, and resell them to other developers. As I was only trying to pay for my hosting, I priced most of these programs at a low price of $9.95. On one occasion someone was asking about one of these programs in a forum. A young lady posted that she thought it was shameful that I was charging for a program and that she could write herself in 4 or 5 hours. Now think about that for a second. Another person was quick to point out that the program MUST be worth the price, because if it took her 4 or 5 hours to write it, there was no way it would benefit them to write it themselves. If they spent $9.95 and saved 4 hours of work, they would be up $200-$400 depending on their billable rate.

This still holds true today. If you want to work on something because you just want to learn it, and understand it, that is fine. But, if it is taking time away from what you do best, it is probably a bad decision. I keep a little slush fund just for software, ebooks and other Internet goodies. A good example is my new favorite toy, Micro Niche Finder. I can do everything the program does, just not as fast, and at the same time it gives me ideas to be creative. Now that is easily worth the price to me, a matter of fact I think it pay for itself in a couple days.

If you value your time, the value of your blog will increase.

Plan your Blog, Blog your Plan

Same theory, different words. For years I have listened to business consultants say “Plan your work, work your plan”. A blog is no different. You just have to decide what it is you want to accomplish. Some bloggers just want people reading their blog, others want to make money blogging. Whatever the goal, managing your resources is a valuable key.

I work with a few bloggers very closely, and I see and hear the same thing often. “I can’t keep up”. The interesting part is that this same statement comes from a variety of blogger types.

I work a full time job, 50-55 hours a week, I own at least 60 domain names, and have 10+ blogs and websites that I am working.If you have more than one site, you need to manage your time and resources. Here are a few things I do that help me keep it all rolling.

  • Delegate – I have a couple of people writing for me. They get paid from the blogs that they write on.
  • Trade – I have traded skills with others. Garry Conn is a good example. He did the header graphic on this site, and I did some PHP programming for him.
  • Layout – It starts with my browser, when I start up, I have 9 tabs loaded as my home page. My Yahoo, Google, Gmail, Adsense, Analytics, Google Reader, Pandora, Google Docs and Google Trends. From this point I can see what is going on with my sites, and what is going on with others.
  • Glance first – Each time I sit down to work I glance at each tab to get an overview. This means I spend maybe 1 or 2 minutes on a tab. I do not answer emails at this point, or dig through stats. From here I can go back and work on what looked to be the most critical items.
  • Scheduled posting – I use WordPress and the scheduling has saved me a lot of time. An added benefit to the scheduling is releasing a post to publish early in the morning so by the time traffic is rolling my posts are already in the Blogsearch and at least the home page has been Indexed.

With this plan of attack I have been able to keep my full time job and get my online income to go from $25 to $2000 a month. And don’t kid yourself, luck plays a part in all of this too. And I have been lucky at times over the last couple years. But if you want to take advantage of luck, you have to be prepared. Are you prepared?


Google Alerts

Most bloggers I talk to subscribe to a lot of feeds. Subscribing to feeds will definitely help keep you up to date with what your favorite bloggers have to say. I like to also keep up with specific topics. These topics range from my own domain names to my kids. And there is one tool that makes this as easy as reading your email. Google Alerts.

With a Gmail account you can manage your alerts at http://www.google.com/alerts/.

There are 5 types of Alerts.

  • News
  • Blogs
  • Web
  • Group
  • Comprehensive

Once you have a type, you can set a timing factor of

  • once a day
  • once a week
  • as it happens

Comprehensive is by far my favorite, it will keep you up to date with the 4 main types. I also use “as it happens” for most of my alerts. Give it a shot, the last blogger I convinced to try Google Alerts had this to say….

“Man… I love Google Alerts… I can’t thank you enough … This is the best thing since the invention of bubblegum!” – Garry Conn

Why are you blogging?

Are you blogging to have a voice in this new age of information?

Are you blogging just to make money?

Maybe it’s a little of both?

Whatever the reason; be honest, to yourself and to your readers.

I started building websites in 1994, why, because it was the next logical step in software for me. I was developing database systems and desktop applications. It wasn’t about the money, it was the artistic side if you will, just to do it. 10 Years later, blogging was the next logical step. A blog is a website, but a website is not a blog. So, I jumped in and started working with it.

Now, what was next? Yep, making money. I had already developed a couple websites that generated income and I could easily see the potential in blogging, and it has been a lot of fun.

So here I am and it has gone full circle. I now get to do some of both. This site is not intended to be a profit center, but a place where I can share my experience with others. I have blogs and websites to make money with, and I am doing very well with those, so I thought I would try to slow down a little and see if I could help others, which is something I have always loved to do.

This site is intended to help new and experienced bloggers alike. I would love for you to bookmark my site and subscribe to my feed. I am here to help. If you should have any comments, questions… please don’t hesitate to ask.

Best Regards,
David “CyberCoder” Cooley

Make Money Online

Did that get your attention?

Not sure what it says about us, but key that headline into Google and you get 313,000,000 results. Yes, that’s 313 Million.

Everybody says they hate the get rich quick schemes, yet someone is digging for them and trying them.

Anyway, if you want to get rich quick, I certainly can not help you, if I could, I would and I would be rich myself. However, I may be able to help you at least pay for your hosting and buy dinner out.

I work on a site for a customer that had these numbers last month.

287 unique visitors, $52 of income.

Now, I realize that is not very much money. However, if you do that twice you can get a check for over $100 every month. And in my book $100 is worth something.

287 visitors is an average of 9 visitors a day, THAT IS ALL, 9.

C’mon, how hard can that be? And the total size of the site is 14 pages. Oh yeah, static pages, not a blog, just a good ol’ basic 14 page website. We have not changed ANYTHING in over a year.

Here is my punch list for this site.

  1. Focused Content – One subject, very little variance. They call this a “niche site” now, we used to call it a “small vertical market”.
  2. Google Adsense. – 2 Ad Units. One 336×280 above the fold, one 336×280 at the very bottom of the page, right after the last piece of content. The colors used are blended into the site, and each ad title is dark blue. Always use a blue because people still tend to thing a blue underline is a link.
  3. Sitemap. – Real simple. I use GSiteCrawler to build and upload the sitemap. Submitted to Google and Yahoo using their respective web pages.
  4. Analytics. – I like Google Analytics, it’s simple, web based and I can have all my accounts at my fingertips.

Summary:

Always remember the old KISS rule, Keep It Simple, Stupid, or maybe now it should be Keep It Search Simple.