Baseball Analogy of Blogging

I spend more time reading blogs than I do blogging. After some of the conversations lately I realized that there is an excellent Baseball analogy that fits blogging.

“Get em on, get em over, get em in”

The basic baseball principle is that you do not need Home Runs to win the game, you just need consistency in your hitting and base running, and more bloggers need to understand this formula.

Let’s break it down.

“Get em on” – Very simple, you can not score a run without getting a man on base. Quit swinging for the fence every time. And not every runner will convert to a score, just like every visitor will not convert to a sale. But, if you don’t get them in place, you have no chance. Maybe instead of spending all your energy on being #1 with a keyword or keyword phrase you should just work at being in the Top 10 or 20.

“Get em over” – Ok, you got a runner on first base, now ya just got to move them over one base at a time, no big feat needed. Same thing blogging. Once you have the visitor to your site, you have to get them in place to convert whatever it is you are trying to convert. Page layout and navigation play a big role here. If your site is too cluttered or confusing, how can you guide the visitor where you want them to be?

“Get em in” – The last leg of the journey. You got them on base, you moved them over, now just get them across home plate. Whatever your objective is, it has to be laid out in a manner that makes someone want to”go for it”. Are your products easily accessible? Did you explain what they needed to know to want to buy in to your product?

Are you just swinging for the fence?

Maybe it’s time to take it one step at a time.

  • Get ’em on
  • Get ’em over
  • Get ’em in

10 thoughts on “Baseball Analogy of Blogging

  1. Hey David,

    That is a cool analogy. Of all the things to associate blogging with, I never would have thought of baseball.

    I like the way you put this together, and will be using it in my own blogs in the future.

    Great Job.

  2. Thanks Christine, Anyone who has ever worked with me knows how much I love analogies. I have found that analogies help bring things into focus, especially when you are trying to teach someone and you can tap into what they are knowledgeable about.

  3. Thanks David, I knew hardly anything about baseball before this post, now I understand it a little more!

    I am having troublw growing and captivating more of an audience but with a mixture of advice coming from people like you and Garry, I know that I can find the right balance for me. It just takes hard work and patience.

  4. The baseball analogy is great. Consistency and patience seem to win out in both baseball and blogging. I’d rather be a steady .300 singles hitter than a power hitter who strikes out 150 times a year. Is there a supplement though that I can take to make me the Barry Bonds of the blogosphere? 😛

  5. Lol, great analogy 🙂 It is very true though and certainly relevant. I think one more thing that bloggers really need to focus on is staying consistent. We need to keep chugging at our goals by continuing to post and promote our blogs so that we can achieve success. Put in a baseball comparison, we need to play hard like pro ballplayers do through the long 162 game season. -yea, its not as great as your analogy, but it still works :p

  6. Thanks for all the feedback !

    Excellent points have been made for staying focused and consistent, instead of trying to be the “power blogger” with every post, and hopefully we all hit a few home runs along the way.

  7. Excellent analogy, and good article. Slow, steady, and consistent … no more trying to make the big play, just going out there and getting the job done one play at a time.

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