One of the things that can be a little frustrating is working with people who really don’t understand the Internet and how to use it. But, at the same time working with these same people can be a real education if we pay attention to what they are doing. My wife likes to remind me that people do not use the Internet like I do, I have too much experience and actually know too much sometimes for my own good. And the bigger problem comes in when we as technicial specialists start getting a little to secure in our knowledge. Don’t forget we all started somewhere, and we did not always understand everything we now take for granted.
With all this rolling around in my head I am always amazed to watch people search the web. Take the election news of the past week, you can bet that a lot of people will type McCainPalin.com into a search engine. My guess is that someone just bought some domains and took a guess that McCain would pick Palin as his VP. But this choice could pay for a lot of specualtion that was wrong. If you go to McCainPalin.com it is basically a one page site with an ad at the top. I would love to know what the traffic has been on this site so far.
While working with people in other locations around the world I have had trouble keeping up with the time differences.
A quick trick that can help with quickly knowing what time it is somewhere else is using Google to show you the current time anywhere in the world.
It has been reported that Time: is an “advanced operator”, although it is not listed on the Advanced Google Search Operators page.
I have found that you can simply enter the word Time followed by any location. If your search term is not specific enough to return only one time zone, it will give you all available time zones.
A query for Time United States, will show you all time zones in the U.S.
Some countries obviously have only one time zone and in that case it is easy to get the results you need for any city in that country, such as Time Italy returns.
So now you can always know the current time quickly.
Contextual advertising works better with search traffic compared to that of more direct traffic, such as RSS subscribers. Although some may still argue over this, I believe it to be an established fact, at least in my experience.
One thing I realized recently was that most of my search traffic comes from my older posts. However, I found myself doing the same thing as a lot of other bloggers, placing my contextual ads on pages and not considering these facts about who is visiting the pages.
Typically I would place contextual ads on most of my blog pages except for the home page, thinking that the loyal readers visited the home page and did not want to have those ads in their way. After taking a fresh look I discovered that was not the case.
The reality is most of the readers on a blog that are loyal readers read a post when it is fairly new, probably within the first 48 hours of it’s life cycle. So instead of placing ads based on pages, maybe it would make more sense to base them on time. I have changed my contextual ads due to this data, these ads will now show up on pages after 48 hours.
The idea is simple, keep it clean for the benefit of my loyal readers, while still taking advantage of the long tail search traffic.
Let’s see what happens!
Based on the fact that I have received some pretty mean spirited emails about my posts on Gothic Google and Emo Google I thought I should give equal coverage to those who I believe are sending those emails.
And I will admit that Redneck Google (also known as Hoogle) looks to have a little more technology than either of the Gothic or Emo pages. Each of those pages are simply a cover page that leads to regular Google results using a Google Custom Search Engines.
Redneck Google is actually a translator page that converts your normal search terms into a Redneck version with links to valid search results. Pretty impressive for a bunch of Rednecks ! Looking through the results it is obvious that this site has actually done their research and truly understand what Redneck means.
Note : Currently GooGoth (Gothic Google) is returning errors.
Google Trends is one of my favorite pages. Next to reading my RSS subscriptions, Google Trends gives me more ideas than anything else. It is always interesting to see what exact phrases people are using in their searches, and what the hot topics of the day are.
Looking at Trends today made me realize you could easily make a menu for a Holiday from the results.
Just look at the list of food on the page today and you can easily see what people are making for their Easter lunch or dinner.
- deviled eggs
- hard boiled eggs
- green bean casserole
- ham glaze
- bunny cake
- au gratin potatoes
- jello eggs
- resurrection cookies
- baked ham
- cheesy potatoes
- broccoli casserole
- potato salad
- ham recipe
- corn casserole
- wine with ham
- ambrosia salad
- egg casserole
- pineapple stuffing
I would be curious to hear how traffic spikes for people with Food sites on a weekend like this?
Link : Google Trends